Storytelling is joke telling. It’s knowing your punchline, your ending, knowing that everything you’re saying, from the first sentence to the last, is leading to a singular goal, and ideally confirming some truth that deepens our understandings of who we are as human beings. We all love stories. We’re born for them. Stories affirm who we are.
Make me care.
The audience wants to work for their meal.
We’re born problem solvers.
A strong theme is always running through a well told story.
If you are enjoined just to do something for the greater good, ask yourself what is greater and what is good.
A story recommended by Betsy Streeter: